Based in Malaysia. Open to roles globally.

Work Dance Parties with Saturday Selects

Dance PartieswithSaturday Selects

  • Event design
  • Community engagement
  • Art direction
The Swwim Club DJ booth at W Kuala Lumpur, dressed in tropical flowers and giant leaves

Saturday Selects is an 11-year music collective founded by DJ Roshan Menon, playing house and techno across Kuala Lumpur.

About the collective
An 11-year music collective founded by DJ Roshan Menon, playing house and techno across Kuala Lumpur.
My role
Event strategy, branding, decor and creative direction

What I do

Great music fills a room, but designing a space that is inviting makes people stay (and dance!).

How I work

Each party starts with a brief from the venue and the crew. I turn it into a concept and a proposal with costs, and then we build it together on the day.

What I bring

  • Event strategy
  • Branding
  • Creative direction
  • Decor
  • Partnerships

SWWIM Club: A poolside sunset party at The W Hotel.

For Swwim Club on W Kuala Lumpur’s WET Deck, I art-directed the DJ booth. I chose realistic flowers over cartoon pool props.

  • Proposal slide: project criteria, decor areas and budget
    The brief: five decor areas, quick to install
  • Proposal slide introducing Swwim Club
    The Swwim Club look
  • Proposal slide showing the venue
    Knowing the venue first
  • Proposal slide with design ideas for the pool
    Ideas for the pool
  • Proposal slide pairing W Hotels and Saturday Selects
    Two brands, one party
  • Proposal slide introducing the decor concept
    The decor concept
A DJ playing beneath flowers and giant leaves
A crowd dancing in front of the Saturday Selects DJ booth under red and blue lights
A guest at the booth framed by leaves and the Swwim Club sign
Two guests in the pool with the Petronas Towers behind
The WET Deck pool party in full swing
A guest by the pool at night with the Petronas Towers lit up behind her
A DJ under pink lights at night
Guests dancing by the DJ booth
The crowd at night around the booth

Break-A-Dawn: A rooftop sunrise party for all ages

Most parties are built around the night, and most daytime events around one activity: a run, a workout, a brunch. Break-A-Dawn brings something different to the daytime: a communal social built around good house and disco music, with food, movement and play in one space.

We ran it from 6am to 12pm on Malaysia Day, 16 September, on the Sky Society rooftop. I named and branded it, did the decor and brought our partners together.

The Break-A-Dawn poster with the music, breakfast and play line-up
A Break-A-Dawn post explaining the activities: indulge, music, play and art
Setting up
From board to signage
The morning crowd
Posters with sunrise lines, for sale
Dancers on the rooftop deck
The Break-A-Dawn sign on a stand, dressed with flowers
Friends dancing together
A guest on the rooftop
A recap post from the party
Flowers and signage at the entrance
Another recap post from the party

More work